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Definition of digital marketing: The marketing of products or services using digital channels to reach consumers. -Well, that seems to be lacking in excitement, doesn’t it? It’s a well known fact that most people learn by a “hands on” approach. Talking about your goals and writing extensive lists can truly only get you so far.[…]
I can still feel the roaring engines in my chest, though the race weekend was over for me 24+ hours ago. Whether you’re the one driving the vehicle, or the person setting up the marketing booths at the event – the same thing brings us all to the track – that roaring feeling in your[…]
April 2, 2016. Let’s talk about priority One thing I have truly mastered in the past year, is how to turn a negative into a positive. Believe me, it is harder than it seems. When it is 3AM and you’re on yet another court ordered custody visitation trip, in another rental car, with your 2[…]
2015 ended strong, with record sales for Lohr Marketing & an overwhelming sense of experience and success. But here we are in a new year, with new clients, and of course, all new projects. I wanted to briefly touch on some of the projects we are working on, as I know you may be able to[…]
ESPR 2015 FULL RECAP: CO-DRIVERS EDITION Car #941 By Heather Littlefield PRE-EVENT: So this was my second event co-driving after BRS 2014. Something I learned to do as a co-driver is, before the race, to ask your driver what their goals are from this event. My driver, Jeff Carl, was looking to finish. Our DNF[…]
The SEMA Show – November 3-6, 2015 Written By: Tabitha Lohr The Specialty Equipment Market Association comes to Las Vegas every November, for the annual SEMA Show, an industry event that brings together more than 2,400 exhibiting businesses of all things automotive, 3,000 media members, and more than 60,000 buyers walk the aisles. The SEMA[…]
Chevy Sonic Debut: Piloto Racing takes it from problems to the podium October 2nd & 3rd, 2015 The champagne was spraying and the Piloto Race team was all smiles as they savored the moment. Driver Ray Piloto and Co-Driver Brock Palmer debuted a brand new rally car, a 2014 Chevrolet Sonic RS. This was Palmers[…]
Disclaimer: This is MY story, MY opinion, MY views. Please do not attack these statements, or try to prove me wrong with argument. I don’t want any sympathy, or advice to heal, I just want to share thoughts. Thank You. Every morning when I wake up, I see my racing trophies, memorabilia, my bags full[…]
A common question I receive daily is, “Tabitha, what exactly do you do?” Though I do have my 30 second Elevator Speech nailed down pretty well, I’d much rather showcase my client projects first hand. I’m very proud of what we do here at Lohr Marketing, and am definitely open to sharing the fun adventures[…]
Ohio Gumball Rally Event First of all, what is a “Gumball Rally?” American Gumball Rally is a national organization that hosts these Gumball Rally events in numerous states. As a professional Rally America CoDriver, I personally was not quite sure what to expect when I was asked to attend! I hear the word “Rally” and[…]